Thursday, December 24, 2009

Social Media Seasonal Sewerage

Are Social Media Christmas greetings the latest seasonal spam?

OK. I can understand that some people are genuinely well intentioned in their desire to wish all 1,000, 5,000, or 2 million people in their social networks all the very best for Christmas and the New Year. Personally it pisses me off!

If you intend to wish me anything, MAKE IT PERSONAL. This seems to be the main point that most people are missing in social media in general. Sure, we all let quite a number of general and generic messages from each other to our whole network slip through on a regular basis however when it comes to something like a greeting on ANY special occasion, personalise it for maximum acceptance, appreciation, and effect. Or risk being perceived as just another ignoramus social media slob wading through the social media sewerage pipes in an pathetic attempt to create awareness of YOU. Hey! Fella!! Here's a tip, it' not about YOU!!

It is the same as in the off-line world at Christmas time. The hand-written card or note, and I mean truly hand written not computer hand written like a certain network marketing company - initials S.O.C. - makes possible, is much better received than the generic cards that are sent by companies every year. If you read enough you'll discover oodles of people who have conducted surveys on this, or just simply know from the measured feedback they receive.

So do yourself and the rest of us a favour. Help reduce the noise to level ratios, and the inconvenient truth for all of the greenies out there, many of whom participate in this practice of generating as much social media seasonal sewerage as their CPU, RAM, and broadband will permit, is that you will be reducing your carbon footprint. Stop sending this crap to the network and instead invest a small amount of time in sending greetings to the people you actually know, and who you genuinely would like to know. Personalise each message and you will most likely be amazed at how much further your networking reach and influence extends in the coming year.

Now go and have a damn fine Christmas and a bloody fantastic New Year!!!

See you all on the flip side .... or sooner.

Be awesome!

Paul

About the author:
I am a serial entrepreneur with business interests in venture capital & private funding, social media marketing, wellness, personal development, and online services. Together with a select group of C-Level executives, I also provide an outsourced interim board service. I am passionate about helping others to achieve success, and lead Mastermind Groups of people committed to bringing about a positive change in their lifestyle.

If you have an interest in any of the above areas and are seeking advice or support for a specific issue, send me an email with an overview of what you would like to discuss and we will schedule time to talk by phone or Skype.

PAUL J. LANGE – BLUE OCEAN STRATEGIST & RAINMAKER
Assuring your success through value innovation and focused attention.

E-mail: paulj@paullange.com.au
GSM: +61 414 317579
URL: http://www.paullange.com.au

Most Connected Management Consultant in Australia on LinkedIn.
http://www.linkedin.com/in/pauljlange

Follow me on Twitter - http://twitter.paullange.com.au

Connect with me on Ecademy - real people, real business, real outcomes.
http://www.ecademy.com/user/paullange

Posted via email from Blue Oceans

Monday, December 21, 2009

New Year's Drinks - AUS Ecademy Sydney

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2009 presented several personal and professional challenges for many of us. Some we overcome, some taught us valuable lessons, and from others we are still in the process of creating some valuable outcome.

Whether you are already officially back at work or still bathing in the sunshine of free time before kicking off the new business year, rock on up to the Bavarian Bier Cafe in Parramatta to meet other Sydney based entrepreneurs, business owners, directors, managers, and just some great people also interested in establishing mutually beneficial relationships and creating value.

2010 will be a great year. Personally it signifies the re-birth of some personal family traditions, a new focus on more quality time (work hard, play hard, rest hard), a commitment to help young entrepreneurial talent to develop, and more attention to building close and very personal connections with a limited number of dedicated and committed people in my new mastermind group.

I look forward to seeing as many of you in Parramatta on the 14th of January as can make it. If any company would like to sponsor the event, please contact me and let's make it an even more valuable evening for your business by showcasing what you do.

Be outstanding!!

Paul


Event Registration Link: http://bit.ly/7Y92Sg

About the author:
I am a serial entrepreneur with business interests in venture capital & private funding, social media marketing, wellness, personal development, and online services. Together with a select group of C-Level executives, I also provide an outsourced interim board service. I am passionate about helping others to achieve success, and lead Mastermind Groups of people committed to bringing about a positive change in their lifestyle.

If you have an interest in any of the above areas and are seeking advice or support for a specific issue, send me an email with an overview of what you would like to discuss and we will schedule time to talk by phone or Skype.


PAUL J. LANGE – BLUE OCEAN STRATEGIST & RAINMAKER
Assuring your success through value innovation and focused attention.
E-mail: paulj@paullange.com.au
GSM: +61 414 317579
URL: http://www.paullange.com.au

Most Connected Management Consultant in Australia on LinkedIn.
http://www.linkedin.com/in/pauljlange

Follow me on Twitter - http://twitter.paullange.com.au

Connect with me on Ecademy - real people, real business, real outcomes.
http://www.ecademy.com/user/paullange

Posted via email from Blue Oceans

Friday, December 18, 2009

Clayton Responses

Remember Clayton's non-alcoholic beverage that supposedly tasted like Scotch in the same kind of way that McDonalds tastes like a hamburger? The marketing slogan was that it was the drink you had when you were not having a drink.

Have you ever received one of those Clayton email responses from fruit cakes who like nothing more than to hear themselves talk, eh, see and read their pixels of drivel on the screen?

The type of emails I mean usually start with some superficially polite comment like

'Hi, how are you?'

... Yeh! Right! As if you could really give a shit you hypocritical S.O.B! ... or is this comment tainted by the fact that I spent a couple of years in New York?

What usually follows is some version of the following:

"Whilst your email doesn't actually warrant any kind of response beyond that of simple acknowledgment of its receipt,..."  .... I am going to make a complete hypocritical dickhead out of myself and respond anyway.

I am convinced that more than half of these people are heavily medicated and keep forgetting to take their pills, and the rest are on the tail end of a continuous all night bender, or both.

If you were truly not interested you would uphold your honour and not respond instead of acting like a complete and utter twat about it. Let's face it. This type of email among respectable people is seen for what it is, a total f@(& off statement and we treat it as such. In the deluded and confrontational mind of the sender they are probably secretly hoping that there will be a response so that they can continue to seek the moral high ground of their diatribe. Alas, seek as much as they will the will never achieve it. Very little is impossible in this world, but that such people should ever achieve moral high ground in any conversation until they curb their ways (in which case they would no longer be such people) is one of those few impossibilities.

The quality of our lives is indeed determined by the way respond to any given circumstance. The time between an event and our response to it determines how we perceive ourselves and as a result how the world will be given the opportunity to perceive us. So next time you might be tempted to respond to an email that you consider doesn't warrant a response..... DON'T!!!!!!!!!

Be awesome!! .... Not an asshole!!

Make your day exceptional!!

Paul

About the author:
I am a serial entrepreneur with business interests in venture capital & private funding, social media marketing, wellness, personal development, and online services. Together with a select group of C-Level executives, I also provide an outsourced interim board service. I am passionate about helping others to achieve success, and lead Mastermind Groups of people committed to bringing about a positive change in their lifestyle.
If you have an interest in any of the above areas and are seeking advice or support for a specific issue, send me an email with an overview of what you would like to discuss and we will schedule time to talk by phone or Skype.


PAUL J. LANGE – BLUE OCEAN STRATEGIST & RAINMAKER
Assuring your success through value innovation and focused attention.

E-mail: paulj@paullange.com.au
GSM: +61 414 317579
URL: http://www.paullange.com.au

Most Connected Management Consultant in Australia on LinkedIn.
http://www.linkedin.com/in/pauljlange

Follow me on Twitter - http://twitter.paullange.com.au

Connect with me on Ecademy - real people, real business, real outcomes.
http://www.ecademy.com/user/paullange

Posted via email from Blue Oceans